Items where Author is "Tan, Eileen Yan-Yee"

[up] Up a level
Group by: Item Type | No Grouping
Number of items: 1.

Tan, Eileen Yan-Yee and Foley, Anthony and Holden, Mary T. and Murray, Noel (2020) Social Media Brand Participation: Modelling the Major Determinants of Customer Retention from a Marketing Capabilities Perspective. PhD thesis, Waterford Institute of Technology.

This list was generated on Wed Apr 24 21:59:46 2024 IST.
SETU Waterford Libraries Open Access Repository is powered by EPrints 3.4 which is developed by the School of Electronics and Computer Science at the University of Southampton. About EPrints | Accessibility